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Paid Video Subscriptions to Top 300 Million in China (Study)


Video industry in China is transforming from advertising-supported to paid model, driven significantly by original content.
The number of paid subscriptions to streaming video services in China could exceed 300 million this year, according to a new report. That would be a jump from 230 million at the end of 2018, and further change the hybrid paid- and ad-supported business models previously adopted by leading Chinese platforms. The report “Observations on […]
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