Multiple vaping companies were sent letters by federal regulators this week over posts by social media influencers that did not include necessary warnings about the vape products.
Multiple vaping companies were sent letters by federal regulators this week over posts by social media influencers that did not include necessary warnings about the vape products.
The warning letters—which were sent to Artist Liquids Laboratories, Humble Juice Co., Hype City Vapors, and Solace Technologies—stated that the posts in question were reviewed by the Food and Drug Administration (FDA) and the Federal Trade Commission (FTC) and found to lack the required warning statement that the product both contains nicotine and that nicotine is an addictive chemical.
According to the letters, the posts by influencers in partnership with the respective companies were shared to Facebook, Instagram, and Twitter, platforms on which some of the influencers had tens of thousands or more followers. In some cases, the letters said, posts by the companies themselves on social media or their websites failed to communicate the required warning language.
“Given the significant risk of addiction, the failure to disclose the presence of and risks associated with nicotine raises concerns that the social media postings could be unfair or likely to mislead consumers,” the letters read.
