The park made various enhancements in advance of the opening of Star Wars: Galaxy’s Edge. Does America itself need those kinds of changes?
Almost everyone gets to a point in their lives when they realize that they need to make some changes. Maybe it’s a better diet, a new job or thinking more carefully about how they treat other people.
Businesses are no different. The market changes, and businesses must to adapt to survive. A little over a year ago, Disneyland invited me out to tour the park before opening so executives could show off their new “Project Stardust.” That was Disneyland’s effort to make changes throughout the resort to prepare for the opening of the new Star Wars: Galaxy’s Edge land… and the larger crowds of visitors that Disney expected the land to attract.
Disneyland’s leaders understood that a park designed for the 1950s can’t properly serve the audience of today. Even the changes made since the park debuted might have to change to serve modern crowds.
Watching the news over the past week, I couldn’t help but think that America could use its own “Project Stardust.
