The Lyriq, a midsize crossover, includes a massive diagonal 33-inch curved LED screen on the interior, advanced lighting technology on the exterior and GM’s Super Cruise driver-assist system.
General Motors unveiled the Cadillac Lyriq crossover Thursday night as the „next chapter“ for the American luxury brand and a „technology spearhead“ for the automaker. The Lyriq is the first to debut with the automaker’s next-generation batteries and EV architecture. GM executives believe the technologies will rival, if not outperform, anything else on the market today, including Tesla, the global leader in electric vehicle sales. „It marks a turning point for the brand, a pivot point for the brand, an opportunity to regain momentum and position the Cadillac brand for its next chapter,“ Cadillac President Steve Carlisle told reporters during a media briefing. „Lyriq really is the cornerstone upon which we are going to build the future.“ GM plans to have a majority, if not all, of its Cadillac cars and SUVs sold globally to be all-electric vehicles by 2030. The brand is expected to lead GM in its global EV plans. The Lyriq, a midsize crossover, includes a massive diagonal 33-inch curved LED screen on the interior, advanced lighting technology on the exterior and GM’s Super Cruise driver-assist system. It is heavily based off a rendering the automaker showed last year when it announced Cadillac would lead its all-electric vehicle efforts. „It further positions Cadillac as a technology spearhead for General Motors,“ Carlisle said. The Lyriq is expected to arrive in U. S. showrooms in late 2022. The vehicle will first launch in China, the world’s largest electric vehicle market, shortly before the U. S. release, Carlisle said. The range of the vehicle is estimated to be more than 300 miles on a single charge, according to GM.
