Chooseco LLC has sued Netflix for allegedly infringing and damaging the « Choose Your Own Adventure » trademark in Black Mirror: Bandersnatch. Chooseco is the publisher of the CYOA book series.
Netflix has been slapped with a lawsuit for allegedly infringing and tarnishing a trademark owned by Chooseco LLC, publisher of the Choose Your Own Adventure (CYOA) book series, in which the reader can guide the plot of the book by making certain decisions when prompted to do so. The trademark infringement involves Black Mirror: Bandersnatch, a psychological thriller interactive film released by Netflix on December 28,2018.
In its complaint filed with the U. S. District Court for the District of Vermont, Chooseco claims that the streaming giant damaged the brand and used it without permission in the movie.

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