07:39AM EST — Ian here on text, Anton on pictures. Matt is running from the LG press event and may join…
07:39AM EST — Ian here on text, Anton on pictures. Matt is running from the LG press event and may join us
07:39AM EST — Huawei is set to launch the P10 and P10 Plus smartphones, a yearly cadence for their P-series line which targets more mainstream and fashion
07:41AM EST — If you saw the popup / tweet for the LG liveblog, it turns out that the WiFi didn’t work. Sorry about that. Matt may post a not-so-live blog later
07:45AM EST — Set to start in 15 minutes
07:46AM EST — this hall is full already, Matt is apparently outside in a queue several hundred people deep
07:47AM EST — Huawei have their own music track that gets played at all these events. It gets burned into your skull eventually
07:48AM EST — WiFi seems good for the live blog though. That being said, last time before a show all the press were emailed 100MB of images as the show started, and it was crippled as everyone downloaded 100MB then reuploaded them in the name of speed
07:48AM EST — We have a couple of 4G lines as backup, though that’s never a guarantee…
08:04AM EST — And we’re slowly starting. Matt didn’t make it in 🙁
08:07AM EST — Queue dramatic music
08:08AM EST — Dun dun dun…
08:09AM EST — CMO of Western Europe to the stage: Andrew Garrihy
08:09AM EST — Initial teasers on social media got 162m+ impressions
08:09AM EST — ‘How will the P10 build on the success of the P9?’
08:10AM EST — Richard Yu, CEO of CBG at Huawei
08:10AM EST — that’s Consumer Business Group, aka Smartphones
08:10AM EST — He’s coming onto the stage like a rockstar/wrestler
08:11AM EST — light show and everything
08:11AM EST — P-Series is award winning smartphone for 4 years
08:12AM EST — P-series wants to bring ‘The New Cosmopolitan lifestyle: Art plus Technology’
08:12AM EST — Time for a video
08:12AM EST — using the #OO for dual camera
08:13AM EST — Huawei P10: Leica Style Portraiture
08:13AM EST — ‘Make Every Shot a Cover Shot’
08:13AM EST — P10 and P10 Plus on stage
08:14AM EST — Unfortunately we don’t have a zoom lens
08:14AM EST — ‘The Art of Photography’
08:14AM EST — ‘The P10 is iconic with dual camera’
08:14AM EST — ‘Our design is modern with leading technologies’
08:15AM EST — ‘We have leading craftmanship and fashion’
08:15AM EST — ‘Leading in metal craftmanship’
08:15AM EST — Hyper Diamond-Cut Finishing, tactile to touch wit light replection
08:15AM EST — reflection
08:15AM EST — No fingerprint, anti-scratch and non-slip
08:16AM EST — Over a million micro-cutting process
08:16AM EST — I’ve already felt it, it’s an interesting implementation
08:16AM EST — Shown is the Dazzling gold
08:16AM EST — Ceramic white has super high gloss
08:16AM EST — Also traditional sand-blast finishing
08:17AM EST — also graphite black
08:17AM EST — The power button is a different texture to the volume rocker.
