Save for an optional feature of Pokemon Go, augmented reality has yet to have the kind of impact that many analysts and developers seem to have expected. Conceptually, AR is fascinating — capable of turning your surroundings into an interactive computer screen.
Save for an optional feature of Pokemon Go, augmented reality has yet to have the kind of impact that many analysts and developers seem to have expected. Conceptually, AR is fascinating — capable of turning your surroundings into an interactive computer screen. But in practice, we’ve yet to see a killer app that truly delivers on the promise of the technology. Thanks to Google, though, we might be one step closer to getting there.
Over the weekend, The Wall Street Journal’s David Pierce shared his thoughts on an upcoming AR navigation feature for Google Maps, which the company announced at Google I/O last May.

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