For the first time in the event’s history, E3 2019 will not feature Sony or PlayStation. The massive event almost always features a lengthy press conference from Sony, often after all other major companies give theirs. Both Nintendo and Microsoft, Sony’s main competitors, will be attending the show.<\/b>
\nThe massive gaming convention E3 \u2014 the Electronic Entertainment Expo \u2014 has changed quite a bit over the years, but one constant has been Sony and the PlayStation brand. Typically, the PlayStation conference is the last of the entire event, but in 2019, we won\u2019t be seeing Sony at all.
Speaking to Game Informer, Sony explained that it would not be attending E3, with its focus on looking for \u201cinventive opportunities to engage the community.\u201d
\u201cPlayStation fans mean the world to us and we always want to innovate, think differently and experiment with new ways to delight gamers,\u201d Sony continued. \u201cAs a result, we have decided not to participate in E3 in 2019.\u201d
This isn\u2019t the first time Sony has changed its event plans recently \u2014 or at least not done as fans expected. There is no PlayStation Experience event in 2018 after it was held the last several years, primarily because Sony has released many of its announced PS4 games already. Still on the horizon are Dreams, Death Stranding, The Last of Us: Part II, Days Gone, and Ghost of Tsushima, but Days Gone is due out before E3 and it\u2019s possible one or two others could follow suit.
In recent years, a few other companies have either pulled back from doing full E3 press conferences or have dropped the event entirely. Nintendo now hosts prerecorded Nintendo Direct events, and EA runs its own EA Play event just prior to E3.
Should Microsoft choose to announce the next Xbox console before Sony does, E3 certainly seems like the perfect time to do it now. Phil Spencer hinted at this past E3 that his teams were working on new hardware, though it seems unlikely it would release in 2019. We\u2019ve also heard several rumors regarding the PlayStation 5, or whatever it ends up being called.
When Sony does announce its next console, it might be the last time the company does so. According to Ubisoft CEO Yves Guillemot, the industry will only have one more console generation before moving to streaming-only devices. Still, with the PS4 selling as well as it has, we aren\u2019t so sure consoles are dying just yet.<\/p>\n

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Similarity rank: 6.3<\/div>\n

Sentiment rank: 1.5<\/div>\n

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