X is rolling out a new feature called \u201cStarterpacks\u201d to all users in the coming weeks, the company\u2019s head of product has announced.<\/b>
\nX is rolling out a new feature called \u201cStarterpacks\u201d to all users in the coming weeks, the company\u2019s head of product has announced. It\u2019s made up of compilations of accounts new users can follow based on their interests. If that sounds familiar, it\u2019s because Bluesky launched a very similar feature that\u2019s also called \u201cstarter packs\u201d back in 2024. Bluesky allows ordinary users to curate their own packs as long as each one doesn\u2019t exceed 50 accounts. They can then share those lists broadly on the platform or directly with new users via QR code. X, on the other hand, compiled and curated its own lists.
In his announcement, X head of product Nikita Bier said the company \u201cscoured the world for the top posters in every niche and country.\u201d X then compiled them into Starterpacks \u201cto help new users find the best accounts \u2014 big or small \u2014 for their interests.\u201d Before X announced its own take on the feature, other social media services had already launched their clones of Bluesky\u2019s tool. Threads\u2019 version, which rolled out in late 2024, puts collections of recommended profiles as suggestions in the feeds of new users. Mastodon launched its own in 2025, which gives existing users the freedom to choose whether they can or can\u2019t be included in the lists.<\/p>\n