Cutting the cable cord just got a little more expensive. The price of a YouTube TV subscription is going up by $10 to $49.99 a month.
YouTube also plans to add the OWN: Oprah Winfrey Network later this year. That network is a joint venture of Discovery and Winfrey’s Harpo production company.
The price increase for YouTube’s premium product is the second for YouTube since it launched the TV plan in 2017. Prices started at $34.99 a month and went up to $39.99 in March 2018.
Prices are going up even more for people who get YouTube TV through Apple. That plan will now cost $54.99 a month.
YouTube is not the only skinny bundle service to raise prices, either.
AT&T(T) recently announced plans to raise the price of its DirecTV Now live TV service.
And Hulu just raised the price of its Live TV product by $5 a month to $45.