The Internet giant first announced the deal in November 2019.
Following more than a year of regulatory scrutiny, Google said Thursday that it has officially closed its $2.1 billion purchase of fitness tracker pioneer Fitbit. The Internet giant first announced the deal in November 2019. At the time, both companies promised to maintain Fitbit’s approach to user privacy and security, including its data collection practices, and vowed never to use Fitbit health data for Google ads.