It was the smallest audience for any Globes ceremony since NBC started broadcasting the event in 1996.
The audience for NBC’s Sunday night broadcast of the Golden Globes fell dramatically, with 6.9 million people watching the annual Hollywood ceremony, according to Nielsen. Even by the standards of declining award-show ratings, this one was a whopper. The viewing audience shrank by 62 percent compared with last year’s show, which drew more than 18 million people. It was the smallest audience for any Globes ceremony since NBC started broadcasting the event in 1996. The show had a lot going against it. Because of the pandemic, it was moved out of its customary January time slot, meaning it lost its usual lead-in, a National Football League playoff game. This year’s event also skipped the red-carpet parade of stars wearing the latest in fashion from name designers.
