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Google announces more favorable Stadia revenue split for publishers and developers

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Starting October 1, Google will lower its revenue cut to just 15 percent for the first $3 million that a title earns on the platform. Notably, this…
The big picture: Google is doing more to attract developers and publishers to Stadia. During an online presentation on the topic, Google announced an updated revenue share program that goes into effect later this year as well as a handful of other incentives to attract new partners and keep existing clients from jumping ship. Starting October 1, Google will lower its revenue cut to just 15 percent for the first $3 million that a title earns on the platform.

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