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Why Netflix is getting into video games

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Netflix is the king of streaming with more than 200 million subscribers. But now it appears the platform has set its sights on dominating a new form of entertainment: video games.
The company will offer video games on its service within the next year, according to a report by Bloomberg. The outlet says video games will appear as a new genre on the platform — similar to documentaries and stand-up specials. Bloomberg didn’t get into specifics, but reported Netflix ( NFLX) doesn’t plan on charging extra for access to the games. Video games may seem like an odd match for Netflix, but with competitors like Disney ( DIS) quickly catching up, Netflix is looking to see if it can do to video games what it did to Hollywood. Video games are not only a multibillion dollar business, but offering games could give Netflix its Next Big Thing — something critics say it needs right now. Disney and Comcast’s NBCUniversal have multiple ways to make money, such as selling Iron Man toys and Jurassic Park theme park rides, so the companies’ revenue streams are not intrinsically tied to their new streaming ventures, Disney+ and Peacock.

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