With a larger screen, the expected Apple iPhone 14 Plus was originally thought to be the iPhone Max. Here’s why Plus is better.
After months of leaks and rumors, we’re expecting four entries in the hotly-anticipated iPhone 14 series, thought to be launching at Apple’s ‘Far Out’ event tomorrow, on September 7, with the most notable addition being the all-new iPhone 14 Max, or is it iPhone 14 Plus?
Unlike the last two generations of iPhone, where the four sets of devices included a ‘mini’ option (the name of which is pretty self-explanatory), the 2022 iPhone lineup is said to be trading in any form of mini for a new larger-screened alternative, thought to be called the iPhone 14 Plus or iPhone 14 Max, but as for which name Apple will dress its new large-screened iPhone with, we think we have the answer.
When you buy the iPhone 14 Plus, you’ll be buying the iPhone 14 with a little more screen – that’s pretty much it, based on expectations. You probably won’t get a better camera, or the latest Apple A16 processor. You just get more screen. That’s a nice upgrade for $100, and it would make sense for the battery to be larger, as well. We don’t expect a dramatically different design between the iPhone 14 and the iPhone 14 Plus, either.
Were you to buy the Apple iPhone 14 Pro Max, on the other hand, you’ll likely expect to get the maximum amount of iPhone that Apple makes. Beyond a bigger screen and battery you should also get the best cameras. The Pro Max models traditionally have more camera sensors than the standard iPhones each year, so you even get more physical camera too.
That’s why it’s called the Pro Max, and that’s also why it’s the most expensive phone Apple offers.
While you may be thinking, ‘I’m a tech-savvy person, look at me right now reading about the next-generation of mobile technology’ but then imagine the folks who don’t pay attention to iPhone model numbers, let alone brand names. When the average tech buyer walks into the cell phone store and asks for an iPhone, they’ll only be confused if they’re served two different models with the “Max” suffix, and that’s before they’re introduced to a smaller iPhone that slots in in between.
Maybe they want the best iPhone, or maybe they just want the biggest iPhone. Now the salesperson has to explain branding terms to a customer – Max vs Pro. Having too many brand names can be confusing, but Apple keeps things simple in general – so adding one new word, “Plus,” should be more approachable to general consumers.
It’s not like Apple is adding an arbitrary letter to the phone names, like an ‘ iPhone M 14 Pro,’ or ‘iPhone 14x Max,’ (remember the iPhone 5S and 6S?). Those sorts of model names look more like internal product codes that accidentally got printed on the box.
