Here’s everything you need to know about Amazon Prime Big Deal Days 2023, including when it will take place and how you can prepare for the members-only shopping event.
Amazon Prime Day came and went in July, but Amazon’s not done with its membership-only sales events for 2023. The company just announced that it will hold “Prime Big Deal Days,” another Prime Day of sorts, on October 10 and 11, mirroring what it did during the same month last year. Engadget will be surfacing all of the best tech deals we can find during the event – both on Amazon and elsewhere – but there are some important things to know ahead of time so you can get exactly what you want out of October Prime Day.
Amazon’s Prime Big Deal Days will take place starting on Tuesday, October 10 and will run through the end of the day on Wednesday, October 11.
Just like classic Prime Day, you’ll have to be a Prime subscriber to take advantage of most of the savings you’ll find on Amazon during the sale period. The company still offers a 30-day free trial to new Prime subscribers, so you can start your free trial ahead of the event to participate.
If you don’t pay for Prime and have no intention of doing so, you should still check out Amazon on October Prime Day for sales that are available to all shoppers. Plus, other retailers like Walmart, Best Buy and Target will likely have their own competing Prime Day sales during that time frame, too.
“Prime Day” is actually two days long, and that’s the pattern Amazon has followed for the past few years with all of its Prime-exclusive sale events. However, the company also usually pushes out early Prime Day deals ahead of the event itself. We expect to see early access Prime Day deals this October, too.
Be they early Prime Day deals or day-of sales, Amazon gadgets are almost guaranteed to be discounted during Prime Big Deal Days. You can safely bet on things like Echo speakers, Kindle e-readers and Fire TV devices to be on sale for Prime Day. And with this event being in October, it’s very likely that Amazon will use this Prime Day almost as an early Black Friday deal event for Prime subscribers: paying for Prime may get you Black Friday pricing on Amazon devices (and other gear) one month in advance.
