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Microsoft's private preview of Content Integrity tools expands to fight election deepfakes

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Microsoft has announced that the private preview of Content Integrity tools will expand to EU political parties, campaigns, and media groups worldwide to fight election deepfake images.
The 2024 US presidential campaign is not the only major election that’s happening in the world this year. Indeed, the European Union will hold its own parliamentary elections in 2024, and a number of major European countries will hold either national or major regional elections this year as well.
Microsoft has been warning that voters in the 2024 elections could be influenced by hostile nations and their state-sponsored hacker groups with the use of AI-generated “deepfake” images. In November 2023, the company announced it would launch its Content Integrity tools for US political campaigns in a private preview.

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