Apple showed off the Crush ad at its Let Loose iPad event earlier this month. The commercial showed a giant press being slowly lowered, crushing a number.
What just happened? For the second time in as many weeks, Samsung has capitalized on Apple’s misfortune by publicly mocking its rival. The Korean company’s latest jibe takes aim at the controversial Crush ad for the iPad Pro that Apple apologized for and withdrew. Samsung’s version is, of course, called UnCrush.
Apple showed off the Crush ad at its Let Loose iPad event earlier this month. The commercial showed a giant press being slowly lowered, crushing a number of musical instruments, classical sculptures, books, paints, games, cameras, and more. When it retracted, an iPad Pro was left in place of the items.
