Catch Me Up tool allows deeper fan relationships for Wimbledon buffs
Tennis fans will be able to instantly catch up on all the latest action at this year’s Wimbledon 2024 tennis championships thanks to a new AI-powered tool.
Tournament organizers the All-England Lawn Tennis Club (AELTC) have unveiled its new Catch Me Up tool, powered by IBM’s Watsonx generative AI platform, in a bid to bring fans closer to every match – even if they aren’t at the tournament.
Catch Me Up utilizes Watsonx’s generative AI to create player-based updates in the form of “cards” available on the Wimbledon.com website or mobile app, providing short form commentary on their progress through the championships, set to start on July 1.Catch Me Up
Speaking at a media briefing ahead of this year’s tournament attended by TechRadar Pro, Chris Clements, Digital Products Lead at the AELTC, noted that 650 million fans from all across the globe engage with Wimbledon in some way during the tournament.
