As an example of how the new search experience will work, Microsoft said that if a user searches “What is a spaghetti western?,” Bing generative search will.
What just happened? At its Google I/O 2024 developer conference in May, the Mountain View behemoth announced it is adding AI-powered overviews to its search results. In response, Microsoft has started rolling out its “Bing generative search” feature, which collects information from around the web and generates a summary in response to search queries.
As an example of how the new search experience will work, Microsoft said that if a user searches “What is a spaghetti western?”, Bing generative search will display an AI-generated overview of the film subgenre, including its history and origins. The new experience will also show top examples of spaghetti western movies, as well as links to the sources of the information.
