Rather than hold one event, Apple is spreading out its Mac announcements this week, starting with an upgraded iMac that supports Apple Intelligence.
Expect three days of Mac announcements this week as Apple pushes its Apple Intelligence generative AI features.
The company kicked things off on Monday by introducing a refreshed iMac, which now features the M4 processor. It launches on Friday, Nov. 8, starting at $1,299.
In a video, Apple SVP for Engineering John Ternus says the launch of Apple Intelligence today with iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1 “begins a whole new era for the Mac.”
Apple promises to unleash a smarter Siri and generative AI capabilities through built-in writing and imaging tools. Although Apple Intelligence will be available for Macs with the M1 chip and up, the company says users will receive the best performance using the M4 processor, which includes a 16-core neural engine dedicated to AI-related processing.
