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AI in Marketing: How marketing companies can leverage machine learning & artificial intelligence tools for advertising

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This is a preview of the AI in Marketing (2018) research report from Business Insider Intelligence. To learn more about the uses and trends machine…
This is a preview of the AI in Marketing (2018) research report from Business Insider Intelligence. To learn more about the uses and trends machine learning and automation in marketing and advertising, click here. Current subscribers can read the report here.
Artificial intelligence (AI), often used as an umbrella term to describe types of technology that can simulate human intelligence, is one of today’s hottest topics across a number of business sectors. AI techniques teach computers to parse data in a contextual manner to provide requested information, supply analysis, or trigger an event based on their findings.

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