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UK proposes banning social media 'likes' for children

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Britain’s privacy regulator wants to stop kids from being able to
April 15,2019
Britain’s privacy regulator wants to stop kids from being able to “like” posts on Facebook and other social media sites as part of tough new rules it’s proposing to protect children’s online privacy.
Under the draft rules, which were released for consultation on Monday, tech companies would not be allowed to use “nudge techniques” that encourage children to keep using a site.
The Information Commissioner’s Office said examples of “reward loops” that keep people using a site so that more of their personal data can be harvested include “likes” on Facebook and Instagram or “streaks” on Snapchat. A Snapchat streak involves two friends sending each other direct “snaps” on consecutive days.
The code of practice includes 16 standards that must be met by apps, connected toys, social media sites, search engines, news or educational websites and streaming or other online services.

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