Did you know that there is a TikTok search widget available for both the iPhone and Android devices? the controversial app is positioning itself as a search tool.
Hey TikTok fans, if you use an iPhone there is now a TikTok search widget available. It’s part of the platform’s attempt to be seen as a search engine instead of just a social media site. Earlier this year, according to Mashable, an ad ran in the U.K. that proclaimed, “Search it with TikTok.” Last year, Google Senior Vice President Prabhakar Raghavan, who heads Google’s Knowledge & Information unit, said that social media sites like Instagram and TikTok as being used as tools for certain search queries.
Raghavan said, “We keep learning, over and over again, that new internet users don’t have the expectations and the mindset that we have become accustomed to. These users don’t tend to type in keywords but rather look to discover content in new, more immersive ways. He added, “In our studies, something like almost 40% of young people, when they’re looking for a place for lunch, they don’t go to Google Maps or Search. They go to TikTok or Instagram.”
Another source, regulatory agency Ofcom (short for Office of Communications), which oversees the broadcasting, telecommunications, and postal industries in the U.
