The settlement of the lawsuit against Google for misleading ads serves as a reminder of the importance of truthfulness in marketing campaigns
In a recent settlement, Google has agreed to pay $8 million to resolve a lawsuit filed by Texas Attorney General Ken Paxton. The lawsuit alleged that Google ran misleading advertisements for its Pixel 4 smartphones in the Dallas-Fort Worth and Houston markets. The company was accused of creating false narratives through DJs’ testimonials without actually providing them with the devices. This article explores the details of the case, the implications for Google, and its subsequent efforts to revive the Pixel line with the Pixel 6 series.The Pixel 4 series was unreleased when the ads claiming “Personal Use” aired on the Radio
According to the lawsuit, Google produced ad scripts that DJs at iHeartMedia read on-air, claiming personal use and endorsement of the Pixel 4.
