YouTube is expanding the runtimes of its short-form content and giving users an easy way to remix their favorite clips.
YouTube will soon roll out a major update to its popular Shorts video format that could upend the way creators and viewers engage with content. The update will introduce extra features and give channels new tools to spruce up clips. Users will also have additional ways to discover or hide YouTube Shorts.
To keep things concise, I will highlight five of the (potentially) most impactful changes coming to YouTube Shorts.
YouTube is seemingly taking a page out of TikTok’s playbook by extending the runtime of its Shorts. Starting on Oct. 15, content creators can begin uploading YouTube Shorts up to three minutes in length. According to the platform, creators highly requested this change. YouTube states that the change only “applies to videos that are square or taller in aspect ratio.” Videos from before Oct.
