A quarter of digital revenue from PC games came from microtransactions and DLC, according to a new report, indicating the new trend in monetisation is making game makers a ton of money.
The increasing utilisation of microtransactions, DLCs and loot boxes as supplemental sources of revenue for game publishers is making them a lot of money, it seems, and is unlikely to go away any time soon.
Global ecommerce company Digital River claims “a quarter of all digital revenue from PC games with an upfront cost came from additional content” in 2016 and that not only freemium games but also AAA premium titles for which people already pay an upfront cost rake in significant amount of revenue from the integration of DLC and microtransactions.
The report, titled ‘Defend Your Kingdom: What Game Publishers Need to Know About Monetization & Fraud’ continues to expound on the growing trend as follows:
As these schemes of monetisation become increasingly more ubiquitous, consumers may end up paying significantly larger sums of money for their gaming habits, with the report claiming their impact has already tripled the value of the industry as a whole.
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Source: Digital River via PC Gamer
