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See how Apple will erase the line between reality and your iPhone

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Take a look at Ikea’s new augmented reality app for the iPhone, which lets you place digital versions of its catalog of furniture in your house.
Ikea’s new augmented reality application, for example, lets users drag and drop a digital version of a chair, a bed, a coffee table or any other Ikea product right in your house.
You’ll view it right through your iPhone or iPad as if it really exists, viewing it through the screen of your iPhone. Walk closer and the object will increase in size, or step away and it’ll appear further from you, as if the object was actually sitting in your living room. If you like what you see, buy the piece of furniture right from the app.
That’s just one example.

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