Despite the popularity of streaming, analog formats still dominated until now.
It’s well known that the music industry has been leaning heavily on digital platforms in recent years. The advent of streaming services like Spotify and Apple Music has fundamentally shifted the way music is released. But, surprisingly, analog platforms like radio and turntables have continued to dominate. Now, that has all changed: For the first time ever, the majority of people listen to music on digital devices.
According to a “Share Of Ear” study from Edison Research, the pandemic lockdown caused a significant shift in the way people listen to music.
