Following actions by sponsors like FedEx and Nike, which were pressured to divest in the team, Washington appears set to change its name.
For years, individuals and groups alike have argued that Washington’s NFL team should change its name, arguing the name used since 1933 is offensive to Native Americans. The franchise has pushed back at every turn, but following a number of threats from corporate sponsors, it appears the team is preparing to make some sort of change to its longtime brand.
A recent report by Adweek indicated that a number of investors that are worth a combined $620 billion wrote a letter to a trio of the team’s largest sponsors — FedEx, Nike, and PepsiCo — calling on them to divest from the franchise as long as it kept its current name.
