For Supernow, relatively-newcomers to the children’s media scene, celebrating pride month has presented an opportunity to double-down on their mission of inclusivity.
With Pride Month underway, children’s media has been finding ways to celebrate all month long. From the Blues Clues Pride Parade to Sesame’s Street’s rainbow muppet message of solidarity, kid-focused brands have been infusing pride into their programming. Even Lego got in on the Pride Month celebration with their Everyone is Awesome rainbow-themed set. For Supernow, relatively-newcomers to the children’s media scene, celebrating pride month has presented an opportunity to double-down on their mission of inclusivity. Supernow hosts live, interactive classes for kids ages 4-10, and have been focused on putting out special pride-themed content in June. Their pride classes, hosted by magical characters including the queen of rainbows and joy, Queen Dee, and drag queen Gracie Staynes, explore radical expression, inclusivity, and diversity. In one of the pride classes, Staynes focused on helping students build self-esteem and embrace what makes us each unique. In another class, Queen Dee led a joyful celebration of students’ differences, focusing on color. Kids explored differences of color, embraced all shades of skin, and gained greater appreciation for the rainbow.
