Apple will not allow Elon Musk to re-brand Twitter as “X” on the App Store for one simple reason.
Apple is not allowing Twitter to list in the App Store under its new “X” name according to Beeping Computer (via Mashable). Apple isn’t doing this to be mean to Elon Musk or to prove a point. It has to do with an App Store rule created by Apple that requires apps to have more than a single character for their name. This doesn’t seem to be a problem over at the Google Play Store where the listing for the Android version of the app shows that it has the name of “X” without any mention of Twitter.Meanwhile, the listing for the app in the App Store continues to show that the name of the platform is Twitter.
