Apple will likely leverage its Pixelmator acquisition as a new subscription revenue stream
As we found out earlier this week, Apple has acquired the popular photo-editing app Pixelmator, marking a significant move in the world of digital image editing. This acquisition comes roughly a decade after Apple’s last major foray into professional photo editing with its Aperture software. Pixelmator, known for its user-friendly interface and powerful features, has long been considered a natural fit for Apple’s ecosystem.
This isn’t the first time Apple has acquired a popular app. Remember Dark Sky, the hyperlocal weather app? Apple acquired it and then integrated its features into its own Weather app. There are other examples too, like Workflow, which evolved into the Shortcuts app, and others that were absorbed with varying degrees of success.
Pixelmator has earned a reputation for its intuitive design and comprehensive tools, making it a favorite among both amateur and professional photographers.
