By analyzing online reading behavior across millions of firms worldwide, a new study out of the Complexity Science Hub (CSH) connects how much information companies consume and how the consumption relates to their size.
By analyzing online reading behavior across millions of firms worldwide, a new study out of the Complexity Science Hub (CSH) connects how much information companies consume and how the consumption relates to their size.
“The way companies consume information is reminiscent of biological organisms. They take in, transmit, and transform information to make decisions. As with organisms, there are important size differences. Larger firms tend to consume information more efficiently but face significant challenges in coordination”, says co-author Eddie Lee, from CSH.
The team analyzed a comprehensive dataset of online reading habits from employees across millions of firms worldwide. This dataset, spanning a two-week period, includes major publishers like The Wall Street Journal, Bloomberg, and Forbes, along with specialized sites such as ITCentral Station and Questex.
