UBS analysts say that Apple could price its first foldable iPhone in a lower price range than expected.
Investment firm UBS recently released a note to its clients about the iPhone Fold. According to UBS, Apple will release a book-style foldable in the style of the Samsung Galaxy Z Fold line next year. The analysis done by the Swiss-based company shows that Apple’s Bill of Materials (BOM) for the foldable iPhone could be $759, 4% less than what Samsung pays for the parts to build the Galaxy Z Fold SE ($790).
UBS says that Apple will be able to save money on memory, application processors, and camera modules. The securities house sees Apple limiting production of its first foldable to 10 million to 15 million units. While initial estimates called for Apple to price its first foldable in a range between $2,000 and $2,400, UBS says that Apple’s discipline on costs could allow it to price the phone at $1,800-$2,000.
