As someone who considers themselves to be into meditation, I don’t meditate very often. I’ve had Headspace on my phone for over a year at this point, but I’ve probably used it fewer than 20 times. In the last couple of days, I’ve been trying out a recently launched meditation app for iOS called Aura.
Aura’s bread and butter is short, three-to-seven-minute meditations based on your current mood — be that stressed, anxious, happy or sad. Other meditation apps tend to focus on longer, at least 10-minute-long meditations. Aura also collects data around demographics and age to better understand what types of meditations certain people are looking for.
“We’re trying to build intelligence around how to make people happier,” Aura Health co-founder and CEO Steve Lee told me.
