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Twitter Sells Fabric to Google

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NewsHubGoogle has bought Twitter Fabric and will integrate the platform into Firebase.
Twitter bought Crashlytics , including its main products – Crash Reporting, Beta Distribution and Mobile Analytics – in 2013. A year later, Twitter announced the Fabric platform including, besides the initial Crashlytics offering, a number of other apps such as MoPub (advertising), Digits (authentication) and Twitter Kit (integration with Twitter), all meant to create an attractive back-end for mobile developers. And it seemed quite successful considering the 580K developers using it and its reach of 2.5B devices, according to Twitter. But now they have decided to sell it to Google, which will integrate some of the SDKs and services into Firebase.
It is not clear which products will make it into Firebase and which not. It seems that Digits and MoPub will not. Google is very interested in Crashlytics, which will be part of Firebase because it is “a popular, trusted tool,” said Francis Ma , Product Manager for Firebase. Google is to provide more information on how they are going to integrate Fabric into Firebase over the coming months, including details on Answers and Fastlane.

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