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China Challenge for the iPhone X: Ending Apple’s Long Sales Slide

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Apple needs the new iPhone X to be a hit in China, where its market share has slipped by more than half in recent years. But it is up against domestic rivals offering advanced technology, local adaptations and far lower prices.
Apple Inc. needs the new iPhone X to be a hit in China, where its sales have been slumping for years—which means it needs more Shirley Wangs.
The 29-year-old hospital administrator says she won’ t be dissuaded by the base price of 8,388 yuan, or…

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