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Energizer's Gigantic Battery Phone Just Ran Out of Juice

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Earlier this year, the Energizer Power Max P18K Pop made a splash at Mobile World Congress thanks to its massive size and 18,000mAh battery. But while everyone wants better battery life on their smartphones, it turns out no one wants it so bad that they’d be willing to lug around an inch-thick brick. Today, the phone’s Indiegogo campaign stumbled into oblivion, raising a mere $15,005 of its
Earlier this year, the Energizer Power Max P18K Pop made a splash at Mobile World Congress thanks to its massive size and 18,000mAh battery. But while everyone wants better battery life on their smartphones, it turns out no one wants it so bad that they’d be willing to lug around an inch-thick brick. Today, the phone’s Indiegogo campaign stumbled into oblivion, raising a mere $15,005 of its ambitious $1.2 million goal—a paltry 1.2 percent in total.
Still, it’s kind of hard to be terribly sad since this was clearly a stunt, to begin with. While we initially reported the phone would go on sale for 600 euros (roughly $675) this summer, Avenir Telecom—the suspect company behind the phone—went to Indiegogo in the first place.

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