US publishing giant EA has had to remove adverts from its recently-released MMA game UFC 4.
The firm added in ads into the middle of matches, such as the on…
US publishing giant EA has had to remove adverts from its recently-released MMA game UFC 4. The firm added in ads into the middle of matches, such as the one pictured for The Boys TV show, causing angry fans to take to Reddit to complain. UFC games have previously featured adverts, but normally these were only in menus and didn’t disrupt gameplay. Following the outrage, EA’s community team responded to the complaints on Reddit.
