Peloton Interactive said Thursday it is raising the monthly fee for its on-demand fitness content in the United States and Canada, while cutting the …
Peloton Interactive said Thursday it is raising the monthly fee for its on-demand fitness content in the United States and Canada, while cutting the prices of its Bike, Bike+ and Tread machines in all markets as it looks to attract more customers. The move comes a day after shareholder Blackwells Capital said the exercise equipment maker has failed to deliver on promises to transform the business.