Smartphone seller SellCell released a report on depreciating trade-in values for smartphones. Why’d the iPhone win?
The smartphone reseller SellCell has released a new report tracking the value depreciation of the leading phone models on the market, which sees Apple’s iPhone 13 come out on top by a significant margin. SellCell’s report compares a range of models of the iPhone 13 (including the Mini, Pro, and Pro Max editions) to Google’s Pixel 6/Pro and Samsung’s Galaxy S22, S22+, and S22 Ultra. Its methodology involved the analysis of sales data for each smartphone range, considering the typical trade-in value based on units in both “good” and “like-new” conditions. It found that the iPhone 13 line has lost relatively little value two months after its launch, with used phones going for between 9.3% to 31.2% less than new. By comparison, a used, two-month-old Pixel 6 could go for 34% to 48% less over new, while Galaxy S22s hover around the 50% mark under similar circumstances. In SellCell’s study, the overall winner for Apple is the iPhone 13 Pro Max, which lost as little as 3.8% of its value two months after launch, assuming the unit’s in like-new condition.
