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Embracer Group is buying The Lord of the Rings IP rights, Tripwire Interactive, and more

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Swedish media holding giant Embracer Group is already the parent company of several massive industry players, including THQ Nordic, Gearbox Interactive, Dark Horse Media, and more. Back.
What just happened? Embracer Group is continuing its apparent quest to own the entire entertainment industry with six more acquisition agreements that include the purchase of Limited Run Games, Tripwire Interactive, and the rights to Lord of the Rings, The Hobbit, and their related properties—but not the books themselves.
Swedish media holding giant Embracer Group is already the parent company of several massive industry players, including THQ Nordic, Gearbox Interactive, Dark Horse Media, and more. Back in May, it agreed to add Square Enix Montréal, Eidos Montréal, and Crystal Dynamics to its roster.
Among the new acquisitions made through its Freemode subsidiary is Middle-earth Enterprises, granting it IP rights to Lord of the Rings and The Hobbit that cover everything from movies, TV shows, video games, merchandising, and board games, to stage plays and even theme-park rights; the literary works are owned by Tolkien Estate.

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