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Sports movie Fantasy Football is a big ad for Madden, but its heart’s in the right place

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Fantasy Football, starring Marsai Martin, Omari Hardwick, and Kelly Rowland, premieres Nov. 25 on Paramount Plus. The family comedy tells the story of an NFL running back whose career is saved by his daughter, playing a magically infused copy of Madden NFL 23.
There’s a whole lot of #brand #synergy running though this trailer for Fantasy Football, brought to you by corporate good buds the NFL, Nickelodeon, EA Sports, and Paramount Plus. But we’ll try to push past that and admit that, yes, given the chance, our favorite created player in Madden NFL 23 would be our Dad, especially if we could make him do The Worm before the snap.
Marsai Martin (ABC’s Black-ish) stars as Carmen Coleman, the adolescent daughter of pro football washout Bobby Coleman (Omari Hardwick, who IRL was a defensive back at Georgia and training camp hopeful with the San Diego Chargers). Despite the mansion, the cars, and the generational wealth, Bobby’s career looks like it’s gonna dead-end with the Atlanta Falcons’ second string, and he has no second act in mind after that.

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