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Dyson's Air Purifying Headphones Will Cost $949, Plus Your Pride

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The company’s first audio product promises to eliminate both unwanted noise and unwanted air particles.
Earlier this year, Dyson revealed its first audio product, a pair of headphones that promised to not only block noise, but unwanted airborne particles as well, thanks to a built-in filtration system and mask. Today, the company revealed more details on the Dyson Zone, including when you’ll be able to buy a pair and how much having a breath of fresh air available wherever you roam will cost you.
Dyson is a company best known for the innovation it brought to vacuum cleaners, eliminating the need for disposable bags and ensuring maximum suction even as its cleaners fill up with dirt. Over the years, the company has been slowly branching out its product offerings, but mostly sticking to devices that move air, which is Dyson’s specialty—think fans, air filters, and even hair dryers.
The Dyson Zone headphones also fall into that category, with an unorthodox design that integrates the smallest 10,000 RPM electric motors the company has ever developed into each ear cup, letting the purifier on the front draw air through dual-layer filters to remove particles like pollen, bacteria, and dust, plus gases like nitrogen dioxide, sulfur dioxide, and ozone. However, as Dyson has pointed out before, the Zone headphones don’t create a perfect seal and are not a solution for minimizing the risk of Covid-19 exposure.
The clean air is then directed to the wearer’s mouth and nose through a magnetically-attached mask that’s also designed to block wind. It’s a personal air filtration system designed for situations when a standing air filtering fan is useless, like a daily commute through a car-clogged city.

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