Is the in-room, life-size Burt Reynolds cutout too much, though? Nah.
Coors’ beer may be ubiquitous in gas stations and groceries stores across the country today, but in the 1970s, it was a hot commodity unavailable east of the Mississippi River. And a quest to bootleg 400 cases from Texarkana, Texas, to Atlanta in the movie “Smokey and the Bandit” catapulted the legacy brand to a cultural phenomenon.
Now, a hotel in Coors’ home of Golden, Colorado, is paying tribute to the film – and the brewery’s 150th anniversary – with a themed lodging package that offers guests a chance to pose with a car inspired by its famous Trans Am and, of course, plentiful beer.
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Movie buffs can book a reservation at The Eddy Taproom & Hotel (1640 8th St, Golden), for a curated experience that is sure to satisfy fans who are “eastbound and down, loaded up and truckin’.” The package, which starts at $900 for two people, includes a trip to the Rods & Bodz Museum, which showcases many cars made famous on the silver screen; a guided brewery tour in Golden; a three-course dinner and pairing led by the hotel’s Cicerone; and a life-size cut out of Burt Reynolds that guests can keep in their room.
