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Neon's Marketing Keeps Getting Creepier

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Oz Perkins’ upcoming horror-thriller has gotten some effectively unsettling teasers throughout January.
A new year means new movies to watch in theaters or at home. And while we’ve got an idea of the bigger franchise tentpoles, some films are building up their presence the old-fashioned way: with some pretty effective marketing that sells you on the movie’s vibe first and foremost.
Over the last few Fridays, distributor Neon has released small teasers for an upcoming horror movie called Longlegs. The first two featured audio of someone talking over a family photo and the FBI uncovering something in the floorboards as unsettling music plays in the background, with symbols flickering mid-clip and appearing at the very end.

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