As the phone market resurrects, Samsung takes the lead.
The global phone market slump seems to be over, with shipments increase of 7.8% to nearly to 290 million units in the first quarter of the year alone. The market has taken Samsung for a rise, too, and it is now back at the top as the world’s largest phone maker in terms of Q1 shipments.
In the previous quarter, following the iPhone 16 release, it was Apple that managed to beat Samsung to the top phone maker place by a tad. With the S24 release, however, and after Apple’s weak first quarter, Samsung’s lead is now with a much larger margin.
Samsung now commands 20.8% market share, taking the top spot from Apple, while riding on the wings of the Galaxy AI marketing it embarked on with the S24 series launch.
