Commentary: Apple needs to remember this Steve Jobs lesson and go back to basics in the iPad product lineup.
Apple this week revealed new iPad Pros, iPad Airs, a new Pencil and Magic Keyboard. But the flashy presentation — which even unveiled upgraded Apple silicon, the M4 chip — I’m left feeling like Apple lost sight of what its customers really want.
The new 2024 iPad Pro, by all means, looks to be a high quality machine, but something felt off in this „Let Loose“ streamed event.
