The latest IDC smartphone forecast for 2025 predicts a much bigger growth than before thanks to Apple’s success.
This year has been quite unpredictable for the smartphone market, and the ride appears to be far from over. After forecasting a 2.6% annual growth in February and then decreasing it to just 0.6% in May, IDC has once again adjusted its prediction. The culprit – better growth of iOS than anyone has expected.
In the latest Worldwide Quarterly Mobile Phone Tracker, IDC says the global smartphone shipments in 2025 will increase by 1% year-over-year. That growth will be driven by “accelerated 3.9% iOS growth”.
Earlier this year, IDC lowered its forecast from 2.6% to only 0.6% growth because of various global challenges. Then, the institute said that “high uncertainty, tariff volatility and macro-economic challenges such as inflation and unemployment across many regions” would lead to consumer spending less.